Digital Lift LLC

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Give your marketing a lift!

Digital Lift is a full service digital advertising company offering cutting edge digital advertising services to businesses with the ultimate goal of making your business more profitable and efficient. With over 12 years experience in advertising and 10 years in interactive media, Digital Lift is positioned to provide proven experience in campaign planning and executing success with your digital media buy– including online, social, video, and mobile.

Detect, discover and reach your ideal online audience – your highest-value advertising prospects. You know they’re out there, waiting for contact. And now you can reach them. Digital Lift connects you to people who look like your best customers, with greater precision. No more guessing, no more noise, no more wasted ad impressions.

Digital Lift customers will experience the benefits of a proven digital expert planning and executing digital strategies for your business that lead to faster ROI, share growth, and more efficient use of your company’s advertising dollars.

If your brand is ready for a LIFT, contact us
Phone (636) 346-1330 | Email [email protected] | Contact Form

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Target your attack.

Unlike traditional media, there are two equally important parts to planning a digital campaign: context and users. To ensure we’re only targeting users with a high propensity to purchase your product, we’ve integrated with data providers to ensure unmatched views into online behavioral segmentation – by category, by geo. Next, we add in the industry’s best contextual intelligence to ensure your campaigns are placed on sites whose entire user base is significantly more likely to be interested in your campaign than the average website. It doesn’t get any more scientific than this.

Great targeting is the first step to ensuring your digital media works hyper-efficiently on your behalf. And to be great, covering the basics is vital. Our system enables all standard targeting metrics with your campaigns and consults with you to ensure the right behavioral targeting is applied to every campaign for the best possible results.

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Search Marketing

Paid Search, or SEM, is the very first dollar that should be spent in the majority of digital campaigns. Why? If consumers are already actively searching for a product in your category - or even better - your specific brand, you certainly want to provide them an easy way to consider and purchase your brand! In addition, the ability to track, optimize, and measure down to the keyword for performance and actual on-site sales creates the framework to generate significant ROI.

Search seems self-targeted. A user searches for “flashlights”, and advertisers who sell flashlights show up with their ads. If only consumer search behavior were so predictable. Instead, users search in all sorts of ways that require true expertise to know how to target for misspelling or matching phrases but not exact matching words or how to eliminate negative keywords, for example, if you have an amusement park called “Camelot” but don’t want to show your ads when someone is researching the Kennedys.

Clicks are nice, but conversions pay the bills. Knowing what you want users to do when they come to your site is the first step to beginning a successful search campaign. Ensuring we orient the search campaign toward the keywords delivering the best performance is the next. We work for successful conversion optimization, which catalyzes your campaign.

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Social Media

When a site like Facebook amasses a user base of over one billion users, it's clear this is a space we need to pay attention to. Whether you'd like to explore paid-media options on Facebook, Twitter, or LinkedIn, we are plugged into the engines to enable instant access to these social media platforms to reach the right users at the right time. And be sure to ask about FBX, the Facebook Exchange enables you to re-target users from your website and find them (and only them) on Facebook. These tools are incredibly powerful, and you can count on us to lead you through the social maze.

The oft referred to fun fact of online search is that YouTube performs the second most searches on the web after Google. Facebook, Twitter, and other social properties aren’t far behind either. So, in addition to ensuring your website is performing at the highest level, Digital Lift works with you to build a social presence that represents your brand and drives user engagements.

As with all digital marketing, we start by identifying your goals. What do you want users to be able to accomplish from within your social pages and feeds? And, what business results do you want to achieve from your efforts? Once we’ve established measurable goals, Digital Lift works with you to develop and execute a plan that achieves them with excellence.

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Video

Proven through multiple studies, online video achieves greater results in upper-funnel metrics than TV, and at a similar or slightly less cost. If your ad is on TV, your customers can't just "buy now." They have to go somewhere else like your phone or laptop. Properly set up and executed, consumers will never be more than one click away from the opportunity to buy the product or service you are selling. Digital Lift will allow your customers the opportunity to connect immediately.

Unlike traditional media, there are two equally important parts to planning a digital campaign: context and users. To ensure we’re only targeting users with a high propensity to purchase your product, we’ve integrated with data providers to ensure unmatched views into online behavioral segmentation – by category and by geography. Next, we add in the industry’s best contextual intelligence to ensure your campaigns are placed on sites whose entire user base is significantly more likely to be interested in your campaign than the average website. It doesn’t get any more scientific than this.

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Reputation Management

Managing your reputation is nothing new; businesses have been doing it forever. What’s new is how the internet and social media have changed the way businesses are being defined and how fast reputations spread.

New media sources have changed how brands are perceived. In the past, a business defined itself with what it said in its advertising, but now the customer defines the business by providing you real-time feedback through channels like blogs, social media, forums, review sites, and more.

New media means that the days of creating and feeding generic content to the masses is over. Today, people trust traditional advertising much less than avenues available through local and social channels. The most trustworthy form of advertising is word of mouth, which includes recommendations from people that consumers know, as well as consumer opinions posted online.

These insights resonate with many small businesses, making a lot of them reconsider what they are doing to leverage online opinions and social conversations. Brands need to become more authentic and engaged with their customer-base, and software can help them to manage that process more easily.

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About Digital Lift

Our Team

Todd Kimmel
Principal
636.346.1330
[email protected]

Todd Kimmel is Principal and Founder of Digital Lift LLC. Before founding Digital Lift LLC in April of 2013, Todd spent 13 years in print, broadcast, and digital advertising including Pulitzer, BELO/KMOV-TV, KMOV.com, ResponseLogix, Yahoo!, behavioral targeting and Cars.com. Todd is a Digital expert with advanced understanding of Social, Mobile, Video, hyperlocal, and all Digital Media, with years of experience launching online automotive platforms in small, mid-sized, and large metro markets. From strategy, design, and execution, Todd has enjoyed tremendous success assisting companies reach and exceed their marketing goals.

Randy Atkisson
Digital Consultant
573.760.2526
[email protected]

Randy has over 25 years of advertising and marketing experience, with a heavy focus on digital marketing, including search placement, reputation management and local audience targeting. He has done considerable work with world-class organizations, including Harrahs, MGM Mirage, CondeNast, Tribune, Belo, Axciom and agencies such as Starcom, MRM Worldwide, Ansible and many others.

Why We're Different
Numbers have meaning. We interpret.
Anyone can produce reports. And anyone can produce charts and graphs. It’s the insight into those numbers that matter. Digital Lift provides deep insight into the meaning of our numbers and shows you which numbers matter to the success of your campaigns.

The click is the beginning, not the end.
If you’ve worked with other agencies who hyper-focus on your clicks, you might have felt shorted. There’s a good reason why. The click is only the beginning. Let us help you determine your real campaign goals and show you successes you've never seen before. We work with you to establish a robust plan to communicate with customers and prospects with that one-to-one feeling—all the while measuring goals and results to ensure you’re spending every dollar as wisely as possible.

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Contact Us

Office Hours
Monday thru Friday 8AM to 5PM Central

117 Clarkson Executive Park
St. Louis, MO 63011

636.346.1330

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Privacy Policy

WHAT TECHNOLOGY DO WE USE TO COLLECT INFORMATION?
We use two technologies to collect information, both of which are widely used on the

Internet: cookies and pixel tags. The information that we collect via our technologies is used for the purpose of targeting ads, measuring the effectiveness of ads on behalf of Digital Lift’s advertisers and to identify the audience most likely to respond to an advertisement. This information also helps Digital Lift ensure that you don’t repeatedly see the same ad. We may also use non-PII data from third parties.

Cookies
Cookies are small text files that web sites place in your browser when you visit them or see an ad. We use cookies to determine how often you’ve visited a site or seen an ad by assigning an anonymous identifier to your browser. Cookies cannot be used to access any other data on your computer.

Pixel Tags
Pixel tags are small, invisible images on a web page or other document. Pixel tags allow the operator of the web page or other document, or a third party who serves the pixel tag, to set, read, and modify cookies. Our pixel tags allow Digital Lift cookies to be set, read, and modified when you visit the websites of our partners. Our pixel tags also allow our partners to better understand how you interact with their sites by observing which pages on their sites are visited.

OPTING OUT
There are two ways you can opt-out of Digital Lift ad optimization.
1. Block all cookies by disabling cookie use in your browser. This may cause some sites to work incorrectly.
2. Opt out by setting a cookie which tells the system to ignore you and not display targeted ads. Please note that you will continue to see generic advertising.

If there are any questions regarding this policy, you may contact us using the information below:

Digital Lift
636.273.0277
[email protected]

Give your marketing a lift!

Target your attack.

Search Marketing

Social Media

Video

Reputation Management

About Digital Lift

Contact Us

Give Your Digital Marketing a Lift!

Privacy Policy